Sunday, 10 April 2016

Jesi Max

What Will Break the Internet First: This Cartier Bracelet or Kylie Jenner?

Jewelry company Karus Chains recently released an infographic that lists the most-searched-for jewelry items on the internet. Of course, we aren't surprised that engagement rings reign supreme.


But when it comes to brands, Cartier, Tiffany & Co., and Swarovski are most popular.

In particular, the Cartier love bracelet, a thin gold bangle that Kylie Jenner's been known to stack on her wrist, comes out on top.

While the TV star certainly isn't the first to popularize the luxury item, which retails at $4,500, Kylie once admitted she was unable to take hers off. Given her large social media following, we're sure her documented jewelry struggle boosted search traffic.

Read on to see the interesting chart — explained in detail on Karus's website — and see Kylie showing off her Cartier jewels on the red carpet, then shop the piece, should you want to jump on the bandwagon.

Jesi Max

About Jesi Max -

A writer and entrepreneur who works on the marketing and strategy side of fashion. In particular, her writing and professional work focuses on the art of narrative marketing and branding as it applies to fashion and luxury. She also is the author of TheStyleClash.com, a new blog that looks at fashion from an intellectual perspective.

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